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  Kirkwood's Strategic Plan

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City of Kirkwood Strategic Plan


Fiscal Years 2001-2005

A vision without a task is a pipedream. 
A task without a vision is a drudgery. 
A vision with a task is the hope of the World.

 The visions stated in this Strategic Plan have been developed through the efforts of the Kirkwood City Council:

Mike Swoboda, Mayor
Richard Byrd, Council Member
Timothy Griffin, Council Member
Michael Lynch, Council Member
Arthur McDonnell, Council Member
Thomas Noonan, Council Member
Paul Ward, Council Member

 Assisted by the Management Staff of the City:

 Michael G. Brown, Chief Administrative Officer
John Adams, Director of Finance
Claire Budd, Public Information Officer
Kevin Campe, MIS Director
Betty Montaño, City Clerk
Paul Hauser, Electric Director
Susan Newell, Director of Purchasing
Tom Openlander, Fire Chief
Jack Plummer, Police Chief
Georgia Ragland, Assistant Chief Administrative Officer
Tim Rajchart, Water Director
Ed Ruesing, Executive Director, Special Business District
Dave White, Director of Parks and Recreation
Rosalind Williams, Director of Planning and Development
Ken Yost, Public Works Director

Mission:

The City of Kirkwood provides exceptional services responsibly and ethically, respecting traditional values and promoting citizen involvement while sustaining residential neighborhoods and thriving businesses.

Core Values:

The City of Kirkwood is guided by the following core values:

Responsiveness
We provide services which address citizen wishes and needs.

Stewardship
We prudently and efficiently manage financial, environmental, and human resources.

Family
We design services and facilities that enhance a family atmosphere.

Tradition
We honor the community’s historic past.

Involvement
We involve citizens in all local government activities.

Respect
We value the contributions and needs of all members of the community.

Integrity
We foster the highest ethical standards.

Vision:

The City of Kirkwood will continue to be the St. Louis region’s premier residential community with a distinctive traditional setting that remains successful in an ever-changing world.

Five-year Goals:

1.  Continue current key projects.

2.  Improve financial capacity through monitoring revenue sources, strengthening electricity provider role, and exploring revenue diversification.

3.  Expand planning including a new comprehensive plan and closer linkages with regional transportation planning.

4.  Apply technological advances to city services and facilities.

5.  Accelerate development in selected areas including Downtown Kirkwood, Southeast Kirkwood, and Manchester Corridor and draft, approve, and implement an urban design plan for Downtown Kirkwood. 

6.  Augment services by exploring new options for sanitation services, improving convenience, supplying services to other jurisdictions, exploring cooperative ventures, achieving modern fire houses, and updating the water infrastructure.

7.  Enhance the quality of life through a 150th Anniversary celebration, deepening historical appreciation, enabling greater pedestrian and cycling usage, and strengthening property values

Action Plans:

(September 2000 - March 2002)

1. Current Projects

The City of Kirkwood is currently implementing action plans to develop Meacham Park, update its fire houses and equipment, and improve its water infrastructure.

The Meacham Park initiative is investing up to four million dollars for home rehabilitation, infrastructure improvements, landscaping, and development incentives to make the neighborhood more viable and sustainable.

The firefighting proposal has been developed and will be submitted to the voters on November 7, 2000.  If approved, it will enable building three new fire stations to replace the existing units as well as updating various firefighting equipment.

A professional study of the water treatment plant and distribution system is underway and will be completed by October 2000.  Its findings will help the City assess which option (extensive rehabilitation of the existing treatment plant, eliminating the current plant and purchasing water wholesale, or privatization) should be selected.

2.  Financial Capacity: Monitoring Revenue Sources

A.  What Is To Be Done?
Review current sources of revenue.

B.  How Will It Be Accomplished?
Inventory all revenue sources.  Form committee to evaluate them.  Committee will include a City Council member, a Finance Committee member, the Director of Finance­, a Kirkwood Chamber of Commerce Board member, a Special Business District Board member who conducts business within the City, a Park Board member, and two City department heads appointed by the Chief Administrative Officer.

C.  Who Will Be Responsible For Accomplishing It?
Director of Finance.

D.  When Will It Be Accomplished?
March 2002.  Intermediate steps include an inventory of revenues prepared by the Finance Department, a cost analysis of all fee services by the appropriate department heads, preparation and consideration of fee increases for services where costs exceed revenues, and preparation and consideration of new fees for services.

E. What Will Signify Completion?
A report including recommendations for action prepared and submitted to the City Council.

3.  Financial Capacity: Revenue Diversification

A.  What Is To Be Done?
Diversify revenue sources.

B.  How Will It Be Accomplished?
Form a committee similar to the Revenue Evaluation Committee.  It will  be charged with examining potential new sources of revenue as well as ways of increasing current revenue sources.   As it explores options, this committee will consult periodically with the City Council Finance Committee.

C.  Who Will Be Responsible For Accomplishing It?
Director of Finance.

D.  When Will It Be Accomplished?
March 2002.  The key intermediate step is a staff study on all potential revenue sources.

E.  What Will Signify Completion?
A report including recommendations prepared and submitted to the City Council.

4.  Planning: Comprehensive Plan

A.  What Is To Be Done?
Develop a comprehensive plan.

B.  How Will It Be Accomplished?
Create a Comprehensive Plan Committee including staff members appointed by the Chief Administrative Officer, a City Council member, a Park Board member, a Planning and Zoning Commission member, a Kirkwood Chamber of Commerce Board member, a Special Business District Board member who conducts business within the City, the Chief Administrative Officer or the Assistant Chief Administrative Officer, and four citizens at large.  This group will consult with the Park Board and the City Council on the overall project outline, would help qualify consulting firms, and draft a request for proposal.  Once a consulting firm is selected, the committee would work with it during the plan preparation.  Throughout the process, there will be extensive citizen participation.

C.  Who Will Be Responsible For Accomplishing It?
Chief Administrative Officer or his designee.

D.  When Will It Be Accomplished?
No earlier than November 2002 and no later than April 2003.  Key intermediate points are creating Comprehensive Plan Committee (September 2000), consulting with Park Board and City Council about project outline (October 2000), surveying other communities about comprehensive plans and consultants (October 2000), drafting request for proposal (November 2000), distributing request for qualifications (November 2000), council approval of request for proposal (December 2000), distribute request for proposal to qualified consultants (January 2001), and recommend consultant to City Council (March-April 2001).

E.  What Will Signify Completion?
Comprehensive plan developed and approved by City Council.

5.  Planning:  Develop Urban Design Guidelines

A.  What Is To Be Done?
Provide the City Council and city commissions with guidelines for evaluating downtown redevelopment proposals by drafting, approving and implementing a Downtown Urban Design Plan as recommended in the Downtown Vision Plan and advocated by members of the Special Business District (SBD) Advisory Commission.  Guidelines will include site specific recommendations about building height and massing; land use; the architectural vocabulary of the traditional Kirkwood look; and historic preservation- whether existing structures should be preserved or whether a site should be available for new construction.

B.  How Will It Be Accomplished?
The City Council, working with a steering committee, which should include a City Council member, a citizen member not associated with downtown commerce, a representative of the SBD Advisory Commission, Landmarks Commission, Architectural Review Board, and city staff as appointed by the chief administrative officer will oversee the development of the guidelines. The steering committee shall prepare a request for proposal, interview potential planning and design firms and formulate a recommendation to the City Council on the firm best suited to conduct such work.

C.  Who Will Be Responsible For Accomplishing It?
Chief Administrative Officer or his designee.

D.  When Will It Be Accomplished?
Fall, 2001.

E.  What Will Signify Completion?
Publication of the final plan document and its formal adoption by the City Council.

6.  Technology: Adopt Three Innovations

A.  What Is To Be Done?
Adopt three technological innovations.

B.  How Will It Be Accomplished?
Staff will investigate the feasibility of selected innovations.  Initial possibilities include accepting credit card payments on-line, using full-size utility bills, and moving toward a paperless office.  

C.  Who Will Be Responsible For Accomplishing It?
Director of MIS.

D.  When Will It Be Accomplished?
On-line payments will be assessed and a decision made by January 2001.  Full-size utility bills will be assessed and a decision made by September 2003.  The first step toward a paperless office, a document imaging system, will be assessed and a decision made by December 2001.

E.  What Will Signify Completion?
Recommendations on each innovation made to the City Council.

7.  Development: Downtown and Southeast Kirkwood

A.  What Is To Be Done?
Focused developments in Downtown Kirkwood and Southeast Kirkwood identified, negotiated, and implemented.

B.  How Will It Be Accomplished?
The City Council, working with professional staff and other stakeholders, will identify, negotiate, and implement selected projects in the two areas.

C.  Who Will Be Responsible For Accomplishing It?
City Council.

D.  When Will It Be Accomplished?
March 2002.

E.  What Will Signify Completion?
Signed contracts for each development.

8.  Services: Sanitation

A.  What Is To Be Done?
Explore disposal options for sanitation services since current landfill might close.

B.  How Will It Be Accomplished?
A transfer station feasibility study is underway.  It is examining potential sites in Kirkwood, the possibility of using existing sites outside Kirkwood, the option of a joint operation with either a private or public entity for building a site outside Kirkwood, and using other landfills.

C.  Who Will Be Responsible For Accomplishing It?
Public Works Director.

D.  When Will It Be Accomplished?
January 2001.

E.  What Will Signify Completion?
Study completed and recommendations made to City Council.

9.  Services: Improve Convenience

A.  What Is To Be Done?
Improve convenience of selected city services.

B.  How Will It Be Accomplished?
Appoint an administrative team including the Finance Director, the Parks and Recreation Director, the City Clerk, the Public Works Director, and the Public Information Officer.  This team will review current services and explore possible improvements such as on-line applications, extended hours, and enhanced customer awareness.

C.  Who Will Be Responsible For Accomplishing It?
Public Information Officer.

D.  When Will It Be Accomplished?
April 2001.

E.  What Will Signify Completion?
Report with recommendations submitted to the City Council.

10.  Quality of Life: 150th Anniversary Celebration

A.  What Is To Be Done?
Develop a community-wide celebration of the 150th anniversary of Kirkwood’s founding.

B.  How Will It Be Accomplished?
Create a 150th Anniversary Committee with representatives from all major organizations and agencies in the community including schools, city functions, churches, service clubs, Chamber of Commerce, Special Business District, and others.  This committee will plan and coordinate a year-long series of events and activities.

C.  Who Will Be Responsible For Accomplishing It?
The Mayor, his appointees, the Parks and Recreation Director, and the Public Information Officer. 

D.  When Will It Be Accomplished?
The celebration will occur throughout 2003.  Key intermediate steps are appointing a steering committee (November 2001) and developing a schedule of events and activities (September 2002). 

E.  What Will Signify Completion?

The development of the year-long schedule and then the celebration itself.  

11.  Quality of Life: National Register Designation

A.  What Is To Be Done?
Have the original square mile of the City of Kirkwood listed on the National Register.

B.  How Will It Be Accomplished?
Using the 1989 National Register nomination as a starting point and with the assistance of St. Louis University students from the Urban Planning and Real Estate Program, the affected properties will be surveyed and additional historical research will be conducted.  Grant funds will be sought from the State of Missouri to hire consultants.

C.  Who Will Be Responsible For Accomplishing It?
Director of Community Development.

D.  When Will It Be Accomplished?
No later than December 2002.  Key intermediate steps are application for state grant funds (September 2000), St. Louis University student study completed (January 2001), and consultant study funded by grant completed (May 2002).

E.  What Will Signify Completion?
The City of Kirkwood is listed on the National Register of Historical Places.

12.  Quality of Life: Walking and Cycling

A.  What Is To Be Done?
Make Kirkwood more friendly for walkers and cyclists.

B.  How Will It Be Accomplished?
Complete projects which would enhance and promote cycling and walking.  Examples include bike paths and sidewalks.  These projects should be included in the comprehensive plan.

C. Who Will Be Responsible For Accomplishing It?
Director of Parks and Recreation.

D.  When Will It Be Accomplished?
The following projects will be completed by the specified dates: connect Meramec River bike trail with Greentree Park (August 2001), include sidewalk and hiking paths in parks comprehensive plan (December 2002), inventory opportunities for using abandoned railroad rights of way (August 2001), complete accessible trail and hiking trail in Emmenegger Nature Park (December 2000), develop and implement bicycle safety program (September 2001), develop trailhead park for bicycle trail from Crestwood (December 2003), and inventory Americans with Disabilities Act required curb cuts (December 2000).

E.  What Will Signify Completion?
In addition to completing each of the enumerated projects, residents walk and cycle more.

Appendix:

STRENGTHS AND WEAKNESSES

OPPORTUNITIES AND THREATS

FOR THE CITY OF KIRKWOOD

Strengths

  • Quality City Employees, Services and Facilities

  • Citizens Who Are Active, Concerned, and Willing To Assume Leadership

  • Strong Community Identity

  • Quality Schools: Early Childhood through Community College

  • Thriving Downtown Business District

  • Fiscally Sound City Goverment

  • Stability: Residents, Appointed Officials, Elected Officials

Weaknesses

  • Lack of Diversity of Municipal Revenue Sources

  • Success Has Created Some Resistance to Change

  • Aging Public Infrastructure

  • Inadequate Economic Development Planning

Opportunities

  • Plentiful Sites for Development (e.g., Downtown, Southeast Kirkwood, Manchester Corridor)

  • Expand Electricity Sales

  • Implement Planned Improvements for Downtown Business District

  • Untapped Revenue Sources

  • Market City Services to Neighboring Municipalities

  • Numerous Potential Partners for Cooperative Ventures

  • 150th Anniversary Can Celebrate City’s Past and Propel Its Future

Threats

  • Electricity Revenues Could Decline with Deregulation

  • Sales Tax Revenues Could Decline Because of E-Commerce and Other Factors

  • Redevelopment Opportunities Might Be Mishandled

  • Downtown Business District Could Decline Instead of Improve


Attestation:

The undersigned authors and contributors to the practical visions set forth in a Strategic Plan for the City of Kirkwood, Missouri, hereby express our support and concurrence with the concepts set forth in this vision statement.

Mike Swoboda, Mayor
Richard Byrd                                         
Timothy Griffin                            
Michael Lynch

Arthur McDonnell                                 
Thomas Noonan                                      
Paul Ward

Michael G. Brown
John Adams                                           
Claire Budd                                         
Kevin Campe

Betty Montaño                           
Paul Hauser                                            
Susan Newell

Tom Openlander                                
Jack Plummer                             
Georgia Ragland  

Tim Rajchart                                           
Ed Ruesing                                                  
Dave White     
Rosalind Williams                                    
Ken Yost